Paris Fashion

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Exterior view of the new Veronica Beard boutique located on the prestigious Rue François 1er in Paris, France, showcasing its elegant facade.

Veronica Beard to Open First Paris Boutique

Next month, American brand Veronica Beard, with sales exceeding $350 million, will open its first Paris boutique on the prestigious Rue François 1er.

Monique Devereaux·May 18, 2026