Digital Fashion
3 articles

The Style Circuit
Fashion Retail's Three Augmented Reality Plays: Virtual Try-On, In-Store Enhancement, and Digital-Only Design
Augmented reality is revolutionizing fashion retail with three key applications: at-home virtual try-on, in-store enhancements, and digital-only fashion. These technologies aim to improve shopper convenience, boost retailer engagement, and reduce return rates.
Monique Devereaux·October 29, 2026

The Style Circuit
Digital Fashion Explained: Wearable Garments, NFTs, Phygital Pieces and Where Each One Fits
Digital fashion encompasses virtual garments, NFTs, phygital items, and AR try-ons, created using 3D software or AI. It offers new avenues for identity expression, ownership, and consumption across social media and virtual worlds.
Monique Devereaux·October 14, 2026

The Style Circuit
Why 70s AI Photo Trend Is Reshaping Digital Fashion
In 2023, the digital fashion house MetaThreads launched a collection of virtual garments featuring AI-generated patterns.
Monique Devereaux·September 12, 2026